IBC 2009: Adobe Flash Access 2.0 boosts saleable online video

At the 2009 IBC tradeshow in Amsterdam, Adobe has announced Flash Access 2.0. Previously known as Flash Media Rights Management Server, Flash Access 2.0 is a scalable, flexible content protection solution that enables publishers to protect and charge for online Flash video and other interactive content.

Content protected with Flash Access 2.0 will play back securely on an upcoming version of Adobe Flash Player software, which is scheduled to ship early next year. Adobe Flash Access 2.0 is designed to support a wide range of business models, including electronic sell-through, rental and video on-demand, for streaming or download.


IBC 2009: Adobe Flash Access 2.0 boosts saleable online video

"With Adobe Flash Access 2.0, media publishers can rely on robust protection for premium content to support new, emerging business models for rich, interactive online experiences," says Jim Guerard, vice president and general manager of Dynamic Media at Adobe.

Using cryptography, Adobe Flash Access 2.0 will provide a robust environment to protect content so it remains safe from tampering or capture throughout its lifecycle, according to Adobe. Content can be securely bound to an individual device or to a domain, which may represent a household. Flash Access 2.0 now supports output protection, enabling content providers to specify requirements for protection of analog and digital outputs, providing additional safeguards against unauthorized recording.

Flash Access 2.0 supports distribution of standards-based MPEG 4 (H.264) content as well as the FLV file format through a variety of distribution mechanisms, including progressive download, streaming and download for local playback. Protected content can also be played back in rich Internet applications (RIAs) that run outside the browser using Adobe AIR. Developers can create cross-operating system RIA solutions with Adobe AIR that include local libraries of content, advanced download managers, and highly interactive user interfaces.

Adobe Flash Access 2.0 is offered as a Software Development Kit, enabling Internet-scale deployments and ease of integration into existing software and services such as order management, subscription databases, access control, and LDAP-based Active Directories.

Adobe Flash Access is planned for release in the first half of 2010.



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